The course discusses government and businesses across borders and the dynamics between countries/regions, including international monetary systems, regional integration, trade, law and foreign direct investment. This course is macro in nature and focuses on international and its overriding theories, and how to apply them in management decisions.
Course Credits: 3
Prerequisites: MRKT 3300 or equivalent
Student Learning Outcomes
By the end of this course, students will be able to:
- Analyze strategic issues facing businesses.
- Comprehend the strategic aspects of business in a globalizing business environment.
- Work out marketing, and Strategic aspects of businesses.